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Think Deeply, Think Well

Founded by Drs. Sara and Jack Gorman, authors of the revolutionary new title ‘Denying to the Grave’, Critica is a community committed to making rational decisions about health and security. In a culture dominated by polarizing politics, and an abundance of unchecked misinformation, Critica exists to revolutionize the role of science in making rational health decisions.

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Critica is a non-profit organization that was created to carry out the suggestions for counteracting science denial that were made in Denying to the Grave. Today, Critica strives to publish articles and commentaries that explore the roots of science denial as it pertains to health and safety. The Critica team is comprised of experts in medicine, sociology, psychology, public health, and neuroscience who believe that everyone, everywhere is capable of making rational decisions about health and safety if provided with sufficient information in an understandable format. Critica also develops and tests new methods of counteracting misinformation about health and science and advocates for the inclusion of scientific evidence in public policymaking. We invite all people who are concerned about scientific evidence, accuracy, and correct information about health to join us.

Sara Gorman is writing a new book, “Modern Medicine: Conspiracy Theories and Distrust in 21st-Century America,” which will be published by Oxford University Press.


Our paper introducing Community-Oriented Motivational Interviewing (COMI) has been published in the academic journal Computers in Human Behavior. You can read the paper here
  • Critica Chief Medical Officer David Scales and Critica advisor Tyrel Starks of CUNY-Hunter gave a podcast on Community Oriented Motivational Interviewing (COMI), a new approach to counteracting online misinformation that we developed. You can listen to the podcast here.

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